Offset Printing is a popular mode of printing, which is the most cost effective, and is useful in high volume printing. It is older, and is more mechanical than the later advanced methods. These days, advancements in these processes have lead to changes in printing as well. It gives high image quality, and can be used on almost all kinds of printing materials. It can be used on paper, wood, cloth, rubber, latex, plastic, leather as well as metals. This gives it an added benefit over the other methods of printing. It is very cost effective in itself, and the costs can be lowered as the quantity of printing goes up. More the volumes, lesser is the cost. For producing prints in large amount, these printing methods are incomparable. There has been more use of computers in the offset printing too, in which computer to plate system is used in place of computer to file. This further helps in improving the quality of the prints.
There is another popular means of printing, which is being increasingly used these days. This is the digital printing, where mechanical steps are eliminated, as well as the need for making films and color proofs is eliminated. It has certain advantages over the previous methods of printing. It has a lesser turn around time, and gives same prints for every print. There are lesser variations, and lesser wastes. For low volume of printing, digital printing is better than the other means, like the offset printing. In fact, it is the best for such small volume printing, since the print quality is good, and these can be printed in very less quantities also. One more benefit is the customization in printing. This method of printing enables customization of individual prints, and thus, provides better options of printing than the conventional ones. Both these methods have their own advantages and benefits over each other, and should be used as per the specific requirements.
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